Answer · Ecommerce (WooCommerce)
How Do I Migrate from Shopify to WooCommerce?
The short answer
Shopify-to-WooCommerce migration takes 21-30 days and costs $8K-$25K depending on product/customer/order count and whether you redesign the frontend. SEO preservation via 301 redirect mapping is included; rankings typically dip 2-3 spots for 2-4 weeks then recover and surpass.
№ 01The longer answer
The migration sequence: (1) export Shopify data via the Shopify admin and the Shopify GraphQL API — products, variants, collections, customers, orders, reviews, blog posts. (2) Stand up a staging WooCommerce site on Kinsta. (3) Import via WP All Import or Cart2Cart for the bulk import; reconcile data manually for 2-3 days. (4) Build the new frontend (theme + custom blocks). (5) Map URLs from Shopify structure to WooCommerce structure and build the redirect map. (6) Soft launch to staging, QA across desktop/mobile, payment/shipping/tax verification. (7) Hard launch with DNS cutover.
What survives the migration: products, variants, prices, customers, orders, reviews (with the right tool), blog content, basic SEO meta. What requires rebuilding: theme code (Liquid doesn’t translate), Shopify apps (no WooCommerce equivalent for every Shopify app), Shopify-specific URL structures (you’ll need redirects).
SEO preservation is critical. We build a 301 redirect map from every Shopify URL to its WooCommerce equivalent — /products/{handle}/ to /product/{slug}/, /collections/{handle}/ to /product-category/{slug}/, blog URLs preserved or redirected. Rankings typically dip 2-3 spots for 2-4 weeks during reindexing, then recover and frequently surpass the Shopify baseline because WooCommerce performance is usually better.
Cost factors: product count (under 500 is straightforward, 500-5,000 needs careful import scripting, 5,000+ requires custom migration tooling), customer/order count (10K customers is easy, 100K requires staging strategy), and whether you’re redesigning. Most clients use the migration as an opportunity to refresh the frontend — adds 30-50% to scope but typically lifts post-migration conversion 8-15%.
№ 02Will my rankings drop?
Briefly. Expect a 2-4 week dip of 2-3 positions on commercial keywords. Full recovery and usually improvement within 8-12 weeks. The redirect map is the single most important deliverable.
№ 03Can I keep my Shopify domain?
Yes. DNS cutover happens at hard launch; the domain stays with you. We coordinate the DNS change with you and your registrar.
№ 04What about my Shopify apps?
Each app needs a WooCommerce equivalent. Klaviyo, Yotpo, Stripe, ShipStation all work on both platforms with similar functionality. Shopify-only apps (some specialized subscription tools) need replacements. We map this during the audit.
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